{"id":34128,"date":"2025-08-18T15:09:39","date_gmt":"2025-08-18T06:09:39","guid":{"rendered":"https:\/\/arts-science.com\/en\/?post_type=makers&p=34128"},"modified":"2025-08-18T15:09:39","modified_gmt":"2025-08-18T06:09:39","slug":"swatch","status":"publish","type":"makers","link":"https:\/\/arts-science.com\/en\/makers\/swatch\/","title":{"rendered":"Swatch\u00ae️"},"template":"","makers_category":[85],"acf":{"kana":"","introduction":"Swatch was founded in Switzerland in 1983 by Nicolas G. Hayek. In the late 1970s, the Swiss watch industry, which had previously focused on mechanical timepieces, faced a crisis as inexpensive, precisely made Japanese quartz watches gained popularity. In response, Hayek introduced a bold and revolutionary idea: the \u201csecond watch,\u201d leading to the creation of affordable plastic quartz watches. Produced under the rigorous quality control standards unique to Swiss manufacturing, Swatch watches combine high quality with distinctive design, and have remained beloved worldwide as one of the largest watch brands.","related_posts":false,"official":[{"details":{"name":"Instagram","url":"https:\/\/www.instagram.com\/swatch\/"}}]},"_links":{"self":[{"href":"https:\/\/arts-science.com\/en\/wp-json\/wp\/v2\/makers\/34128"}],"collection":[{"href":"https:\/\/arts-science.com\/en\/wp-json\/wp\/v2\/makers"}],"about":[{"href":"https:\/\/arts-science.com\/en\/wp-json\/wp\/v2\/types\/makers"}],"wp:attachment":[{"href":"https:\/\/arts-science.com\/en\/wp-json\/wp\/v2\/media?parent=34128"}],"wp:term":[{"taxonomy":"makers_category","embeddable":true,"href":"https:\/\/arts-science.com\/en\/wp-json\/wp\/v2\/makers_category?post=34128"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}